It has long been known that China is a gold lived for a video game, which brings the developers a significant (if not the largest) part of the income. For example, in this country they were very popular Torchlight II, Metro: Exodus And Don’t Starve, And now the power of Chinese yuan can be felt by example Disco Elysium. What PC Gamer did.
Recall that in China there are harsh restrictions – to enter the country officially, you need to go through a harsh government check. Disco Elysium – A game where drugs, violence and critical views on different political ideologies are mixed, so it is unlikely to break through through censorship.
Fortunately, Steam in China is available, albeit “in a gray” one: it is not formally prohibited, but did not receive permission either. Therefore, in order to reach the wallets of Chinese gamers, it is enough to add a translation into their native language to the version for Steam.
Localization on a simplified Chinese appeared https://noaccount-casinos.co.uk/review/golden-pharaoh-casino/ in Disco Elysium March 17 is the first language in the game besides English. Now RPG has more than 14 thousand reviews, of which about 25 % (approximately 3.8 thousand) written over the past three weeks in Chinese – this is the largest jump in positive assessments during the existence of the game.
In addition, on March 19, a record peak of simultaneous users occurred – more than 8 thousand people. Before that, the maximum result was a little more than 5 thousand (during the release in October 2019).
Finally, according to Steamspy’s estimates, about 70 % of recent players in Disco Elysium are located in China, and from March 17, a story about a loser detective has gained 155 thousand times. The total circulation of the game, according to approximate data, is now about 444 thousand copies.
Many gamers in China are very jealous of criticism of power (remember at least the story with Devotion), and c Disco Elysium just a lot talk on such uncomfortable topics. According to Abacus News, the corners slightly smoothed the angles in the localization of Chinese: for example, “communism” is translated as gongchan zhuyi, however Disco Elysium use the invented term Kangmi zhuyi.
But in the reviews, Chinese players still praise the studio ZA/UM. Partly because Disco Elysium allows you to adhere to a variety of political views, partly because such a talkative game with a million words was still translated into Chinese.
Localization in Russian in Disco Elysium It is also planned-most likely, it will come out during the 2020. This year the game should also get to the consoles.